Category Archives: Data Tools

10 Google Analytics Tools Your Business Should Be Using

Understanding the location of your website traffic will help you to establish whether or not you are reaching your targeted audience as well as reveal emerging audiences. Google Analytics is the ultimate free tool for measuring website performance. But are you getting the most out of it? Using basic features […]

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Designing and Building an Open ITOA Architecture

ExtraHop advocates an open approach to IT Operations Analytics (ITOA) that puts you in charge of how you collect, store, and analyze your data. This white paper offers prescriptive guidance for building an open ITOA architecture that incorporates the four sources of IT visibility: wire data, machine data, agent data, […]

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Changing the Security Monitoring Status Quo

Solving SIEM problems with security analytics. The status quo approach of collecting more logs from more sources won’t help in detecting and responding to advanced threats. Logs are inherently limited in the level security visibility that they provide. Consider a new way of looking at SIEM. Accuvant, Inc. Please fill […]

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Go Beyond APM with Real-Time IT Operations Analytics

Operations teams stand at the intersection of IT and the business. As a result, business success increasingly depends on how quickly IT Operations teams resolve problems and respond to new demands. This white paper details how IT operations teams can harness the wealth of wire data already flowing through their […]

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10 Ways Wire Data Helps Conquer IT Complexity

This white paper from Slashdot Media explains the value of wire data in practical, simple-to-understand terms. With a robust wire data analytics solution, IT teams can automatically detect problems across the entire IT environment, spot data theft by flagging queries from untrusted sources, select unique pieces of transaction payloads to […]

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9 Social Insights that Drive Real Business Results

Most retailers and brands recognize the value of user-generated content and are using the power of social to facilitate transactions on their websites. Many of these same companies, however, are not realizing the most valuable potential of this content: social intelligence. When your customers are discussing specific products (down to […]

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Packt’s Hadoop Book Bundle — A Free 182 Page Sampler

A collection of Hadoop tips, tricks, and information from Packt Publishing. This Packt e-book bundle includes materials from 5 informative guides on Hadoop. You’ll enjoy a sample chapter from each title included below: Hadoop MapReduce Cookbook Hadoop Operations and Cluster Management Cookbook Big Data Analytics with R and Hadoop Scaling […]

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Packt’s Business Intelligence Book Bundle — A Free 163 Page Sampler

A collection of Business Intelligence tips, tricks, and information from Packt Publishing. This Packt e-book bundle includes materials from 5 informative guides on business intelligence. You’ll enjoy a sample chapter from each title included below: Fast Data Processing with Spark Microsoft SQL Server 2014 Business Intelligence Development Beginner’s Guide Storm […]

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The Complete Guide to Twitter Analytics

For marketing professionals in mid-sized companies to learn how to analyze the metrics that matter. Twitter is a green field for content marketers and social media managers. With more than 241 million active users, 58 million Tweets, and 2.1 billion searches every day, online marketers have an active and informed […]

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Apache HBase: The NoSQL Database for Hadoop and Big Data

HBase is the Hadoop database. Think of it as a distributed, scalable Big Data store. Use this reference card to get started with Apache HBase today. Use HBase when you need random, real-time read/write access to your Big Data. The goal of the HBase project is to host very large […]

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Big Data Machine Learning: Patterns for Predictive Analytics

Predictive Analytics is about predicting future outcome based on analyzing data collected previously. Use this Refcard as a cheat sheet for learning patterns for predictive analytics. We will start by discussing two phases. First is the training phase where you will learn a model from training data. Next is the […]

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The Essentials of CIO’s – Free Kit

Download this kit to learn everything you need to know about information technology. The Essentials of CIO’s, brings together the latest in information, coverage of important developments, and expert commentary to help with your CIO related decisions.The following kit contents will help you get the most out of your information […]

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Building a Better Business Process

How Splunk software is used to provide real-time visibility into sales and marketing data. Executives at one Splunk customer, a national wireless carrier, found that using Splunk software to create real-time dashboards provides a never-before-seen world of customer data for its IT, sales, marketing and executive teams. This clarity provided […]

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Wiley’s Hadoop Book Bundle — A Free 113 Page Sampler

A diverse collection of Hadoop tips, tricks, and information from some of todayÂ?s leading authors This Wiley e-book bundle includes selected materials from 5 recently published titles in Wiley's expansive catalog of titles. The material that is included for each selection is the book's full Table of Contents as well […]

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Hadoop For Dummies — Free Sample Chapter

Let Hadoop For Dummies help harness the power of your data and rein in the information overload Big data has become big business, and companies and organizations of all sizes are struggling to find ways to retrieve valuable information from their massive data sets with becoming overwhelmed. Enter Hadoop and […]

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Google BigQuery Analytics — Free Sample Chapter

How to effectively use BigQuery, avoid common mistakes, and execute sophisticated queries against large datasets Google BigQuery Analytics is the perfect guide for business and data analysts who want the latest tips on running complex queries and writing code to communicate with the BigQuery API. The book uses real-world examples […]

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The Complete Guide to Facebook Analytics

For marketing professionals in mid-sized companies to learn how to analyze the metrics that matter. Chances are, your target audience is somewhere among the nearly 9.6 million Facebook users who log in to their accounts as least once per day. That’s good news because Facebook is a gold mine for […]

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The Business Value of Enterprise Business Intelligence

How Greater Visibility Drives Performance Improvements Across the Organization While Business Intelligence (BI) continues to be closely aligned with sales analysis and reporting, more companies are evolving in their use of it to not only understand, predict and influence the behavior of their customers, but to plan, evaluate and monitor […]

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Professional Hadoop Solutions–Free Sample Chapter

The go-to guidebook for deploying Big Data solutions with Hadoop Today's enterprise architects need to understand how the Hadoop frameworks and APIs fit together, and how they can be integrated to deliver real-world solutions. This book is a practical, detailed guide to building and implementing those solutions, with code-level instruction […]

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